Lexington, KY – In an effort to continue to grow and promote young rider competitions, the United States Equestrian Federation (USEF) has partnered with Platinum Performance, Inc. to develop a special co-branded identity for the Platinum Performance / USEF Show Jumping Talent Search Program. As the USEF’s “Official Sports Nutrition Supplement Company” and the title sponsor of the USEF Show Jumping Talent Search Program that includes championships on both the East and West Coasts, Platinum Performance is dedicated to increasing awareness and young rider participation in the program. By developing this new mark for the Talent Search Program, the USEF and Platinum Performance strive to increase awareness of the program while also promoting the 400 qualifying classes, including providing competition information and results of the rider standings. This information will be promoted through the USEF website. As a very demanding competition, the Talent Search Program attracts the nation’s top young riders in head-to-head competition. The program has developing riders meet a more difficult set of standards than what is required in other competitions, which helps to prepare them for future participation in high level events and ultimately creates a pipeline for future show jumping talents. The roster of graduates of the program is impressive and includes Greg Best, Chris Kappler, Peter Leone, Meredith Michaels-Beerbaum, Beezie Madden, Katie Monahan Prudent, Richard Spooner and Mclain Ward. Platinum Performance, founded in 1996, provides veterinarians, horse owners and trainers with superior quality nutritional formulas based on research and clinical experience. By offering a comprehensive wellness and performance formula, Platinum Performance addresses multiple nutritional deficiencies and imbalances, which are common in most modern equine diets. For more information about Platinum Performance and its products, visit their website at www.platinumperformance.com. For more information, please contact Stacey Meier, Director of National Marketing at (859) 225-6974 or via email at [email protected].