The World Games 2010 Foundation, Inc., announced the launch of an advance registration program for trade show spaces at the 2010 Alltech FEI World Equestrian Games, scheduled to take place at the Kentucky Horse Park September 25-October 10, 2010.

The advance registration program will begin in October and will allow vendors to secure priority status for selecting a final exhibit location on the Kentucky Horse Park grounds once plans have been finalized. Approximately 400 vendors from around the world will offer a variety of products, services and information to more than 600,000 attendees.

Prospective vendors wanting to ensure they are included in the initial distribution of information should send their contact information to [email protected]. Total booth costs and subsequent details will be released on the launch date, and more information will be available on the 2010 Alltech FEI World Equestrian Games website.

“We have experienced a very high level of demand for tradeshow information, which gave rise to this program,” stated Foundation CEO Jack Kelly. “We continue to be very pleased at the interest in the event, and this program will allow us to meet the needs of participants.”